Skip to main content

Personal Branding in Blogging

Having this assignment in mind, I decided to interview one of my friends who enjoys coffee and loves writing about them in a blog. Ratna Widi Astuti or Mbak Ratna is an undergraduate student from Universitas Negeri Malang. As a starter, she has chosen a career in Digital Marketing in Jakarta. Despite her work choice, she always eager to write and share anything that comes to her mind.

I started the interview by asking questions related to her background and focus on blogging. At the beginning of her blog, Mbak Ratna loves to simply write and share ideas. As time passed by, she finds herself to also enjoy writing articles about coffee shops, personal opinions, and book reviews. While working as Digital Marketing, she also intends to be a Content Writer using her blog as a platform in personal branding.



Personal branding, as she sees it, is significant to be included as a portfolio. It also serves the important in promoting herself by constantly providing the blog posts. Starting the blog as a hobby, she keeps on writing and planning to make a novel. With the project at hand, Mbak Ratna intends to improve the design of her blog even further and promote the blog through social media even more.

In the last session of the interview, she told me that it is good to be a self-starter. Sharing information and experience is the key to keep a blog alive. Similar to her experience as a beginner in blogging, not so many people read her writings. However, a blog's worth cannot be judged solely on the reader's percentage. As long as one remains passionate about writing, it is only a matter of time for the blog to expand.

Briefly, blogging can be used for many things. It is not only limited in writing and providing information but as a means to promote oneself. Building a good image in blogging can help the writer to pursue a career in the writing-related-job field.

Link attachment:
https://beyondthefootstep.wordpress.com/

Annida Ul Hidayah
170222607523

Comments

  1. After I read Annida's blog, I found something interesting. Personally, Mbak Ratna's idea about her content is quite rare since most blogger posting about their personal experiences. Here, she mentions if her contents are mostly about coffe shop, her opinion and book review. Moreover, Annida explain her interview with understandable sentence that makes me easy to get the point.
    Then, I just found a mistake, but still it doesn't change the whole meaning of her explanation. I found it in the sentence "At the beginning of her blog.." it is better if she changes it with "As she starts writing her blog,...". So far, it is great!

    ReplyDelete
    Replies
    1. Thanks for the comment! Glad if you find it interesting, I'll keep in mind the suggestion :D

      Delete

Post a Comment

Popular posts from this blog

Week 14: Preparing the Final Project

https://www.gettingsmart.com/2017/03/the-need-for-a-high-quality-pbl-model/ Dear students, I am checking your preparation of your individual final project today. Please be aware that you have to follow the forms you have received when working on the project: 1. Final Action: Project-based Learning 2.  Project-based Learning Final Action Plan Rubric Kind regards, Anik https://www.pblworks.org/what-is-pbl/gold-standard-project-design https://www.pblworks.org/what-is-pbl/gold-standard-teaching-practices

GROUP 3 DISCUSSION

February 14th, 2020 To: Annida and Maulidina Hi, guys I've signed up a blog in Weebly so our agenda in tonight's meeting will be designing the blog and creating the welcoming post. See you^^ February 16th, 2020 Hi, Nidd, Dinn Now that we've designed our blog, I'd like to remind you to write a short description about yourself for about 20 words to be put up in "Meet the Authors" section 😁 Alsoo, how's the article for our first post, Nid? Do you need any suggestion? February 21st, 202 0 Hi, Dinnn It's your turn for this week's post wkwk Have you decided where will we go next? Please consider the price list because, you know, our budget is tight :v As for you, Nid how's our first post going? February 25th, 2020 Hai, guyss! I've decided the place where we should go next. I won't tell you the name instead I'll just take you there wkwk It's known as legendary food. But anyway, could I ask you guys for a favour? Act...

Week 11 and 12

https://contentmarketinginstitute.com/wp-content/uploads/2011/03/2-23-11-Blog-Promotion-Checklist-Diagram-Image.jpg Review Week 11: " Promoting and Leveraging Your Posts for Maximum Content Exposure" (Sychronous meeting) Checking if everyone is fine. Assignment: Reading Materials on "Promoting and Leveraging Your Posts for Maximum Content Exposure" 1. 12 things to do after posting https://contentmarketinginstitute.com/2011/03/blog-post-to-dos/ .  2. How to leverage your post content (https://contentmarketinginstitute.com/2011/07/content-leverage/) https://contentmarketinginstitute.com/2011/07/content-leverage/ .  https://contentmarketinginstitute.com/wp-content/uploads/2011/07/22-Ways-to-Leverage-Content-for-Marketing-Success8.png Week 12: Measuring Success (21 Blog Metrics) --Asychronous Tasks: 1. Please comment on the thread of this post so that I know that you are reading the post and are present for the class.  2. Individually read: Me...